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CreatorOS launches Nutcake to bring AI-powered assistance to creator marketing

CreatorOS launches Nutcake to bring AI-powered assistance to creator marketing

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CreatorOS, the creator marketing platform that has powered campaigns for brands including McDonald’s, Three, Crocs, Subway and Channel 4, is today launching Nutcake, an AI-powered assistant designed to help brands and agencies run creator marketing faster, smarter and with less manual effort. This marks a significant evolution for the business, founded in 2020 by Tim Mitchell and Will Cookson. […]

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X’s New Product Recommendation Ad Format: How Posts Could Become Direct Shopping Opportunities

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X is experimenting with an advertising innovation that could fundamentally change how brands connect product conversations with immediate purchasing opportunities. The platform is testing a new ad format that inserts product recommendations directly beneath posts mentioning specific brands or products, creating a frictionless pathway from discussion to commerce. This development represents a significant shift in

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The Future of Digital Marketing in 2025

The Future of Digital Marketing in 2025

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Digital marketing has been on a wild ride, and it’s only going to get crazier. With emerging technologies, shifts in consumer behavior, and a dash of unpredictability, businesses need to gear up for what’s coming in 2025. Spoiler alert: it’s going to be fun, fast, and filled with plenty of opportunities. Ready to dive in?

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