Marketing Technology News: MarTech Interview with Jordan Glazier, CEO at Wildfire Systems
“We look forward to growing our presence in MENA to support world-class brands like Etihad.”
“Our campaigns must easily scale to reach over 20 markets with as many as 25 routes per market, each including multiple cabin classes and pricing. Add to that complexity the importance of meeting our online customers where they prefer and how they prefer – be that via any channel or creative format, and the challenges of scale and governance increase exponentially,” said Amina Taher, Vice President Brand, Marketing & Sponsorships. “We are looking forward to partnering with Ad-Lib.io to easily manage our campaigns to meet these requirements while maintaining a high level of relevance to our customer audiences.”
“With their fingers on the pulse of the market, Etihad has foreseen a resurgence in travel, inspired in part by the trust they have built with their customers during the pandemic. Ad-Lib.io is honored to become an integral part of their initiatives to scale the breadth and depth of their relationships with travelers worldwide,” said Oli Marlow Thomas, Founder and President. “We look forward to growing our presence in MENA to support world-class brands like Etihad.”
Marketing Technology News:VDN Metaverse to Be Launched as a New Force in The Metaverse Industry
The post Etihad Airways Selects Ad-Lib.io to Evolve and Scale their Cross-Channel Digital Marketing appeared first on MarTech Series.
The post Etihad Airways Selects Ad-Lib.io to Evolve and Scale their Cross-Channel Digital Marketing first appeared on PressRelease.cc.
