Numerator Acquires Hatchtank, Adding Mobile Qualitative Survey Capabilities
For the First Time, Qualitative Research Directly Links to Verified Purchasing Behavior At-Scale Numerator, a data and tech company serving the market research space, announced the acquisition of HatchTank, a tech-enabled mobile qualitative survey company. The acquisition of HatchTank expands Numerator’s capabilities across qualitative, quantitative, and panel-based consumer research, powered by advanced technology. Marketing Technology
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