Silverbullet Transforms Heineken Brazil’s First-Party Data Strategy to Unlock Millions of Consumer Records
Silverbullet, announces the successful year-one results it has delivered for the leading pub, cider and beer company, Heineken Brazil. Silverbullet has supported the brand in reaching millions of consumers through a bespoke data strategy designed for the new marketing age. Heineken Brazil, like many FMCG (fast moving consumer goods) brands, is actively working towards a […]









