Advertisers have a new menace draining their ad budgets, except this time it’s legal, and encouraged by many ad networks Arbitrage is a technique used by publishers to get low quality website visitors to click on high value adverts. According to Trey Vanes, Chief Marketing Officer at cybersecurity firm Polygraph, arbitrage is similar to click […]

OpenText unveils new threat intelligence technology and other security advancements at RSA Conference, June 6-9, 2022 OpenText a global leader in information management, today announced an expanded suite of security solutions to address the heightened state of cyber security in today’s vulnerable world. With OpenText, organizations of every size can protect their data and systems against evolving threats.

At the Danish Digital Awards 2022, Agillic client Matas won awards in the “Marketing Automation”, “Commerce”, and “Customer Experience” categories. This represents yet another recognition of Matas’ innovation and dedication to digital marketing excellence. At last night’s awards show, Matas won gold in both “Marketing Automation” and “Commerce”, as well as silver in the “Customer

CTV Playing Larger Part in Video Mix for Candidates & Causes as Audiences Disperse Across Platforms & Screens AdImpact, a leading provider of ad intelligence data for fast, smart decisions, has chosen Innovid, a leading independent CTV advertising delivery and measurement platform, as its cross-platform measurement partner for political linear and connected TV (CTV) campaigns.

Notix, a high-tech push notifications service for user retention, engagement, and monetization is going to take part in INMA (International News Media Association) on the 7th of June. Notix will sponsor events opening part Module #1 and the company’s CEO, Karina Arkhangelskaya, will give a master class on how to boost the activity of new

AdTech Holding, an international company headquartered in Cyprus, creating prosperous startup ecosystems and innovation labs for AdTech and MarTech projects, today announced its attendance at the following upcoming conference, the iFX EXPO International 2022. From June 7th to 9th top representatives in online trading, financial services, and fintech will meet in Limassol, Cyprus for a two-day networking event to discuss how

NFTICALLY, India’s first global Web3 E-Commerce SaaS platform, unveiled its new brand logo as part of the brand’s ongoing evolution. The bold all caps-logo defines the company’s strength and positions itself as a distinctively unique market leader in the Global NFT ecosystem. The logo is altered to symbolize NFTICALLY’s dynamic future in the NFTs, as well

China-hifi-Audio offers a wide range of audiophile tube amplifiers with excellent sound quality and unique features to enhance the viewing and listening experience at the home, office, and outdoors. China-hifi-Audio is a household name when it comes to quality brands. It is one of the major stores in the entertainment industry and has a good