Blockgraph’s Identity Operating System to enable FullThrottle’s first-party household data to support privacy-compliant targeting and planning Blockgraph, the technology company making the future of privacy-focused, data-driven TV advertising possible, today announced that it has entered into an agreement with FullThrottle, a leading end-to-end, first-party data platform. According to the agreement, FullThrottle’s customers will be able […]

The vCommerce leader is the first livestream shopping channel on the live TV streaming platform, and now reaches nearly 95% of pay digital livestreaming TV households in the US QVC, a world leader in video commerce, which includes video-driven shopping across linear TV, ecommerce sites, digital streaming and social platforms, is now live on FuboTV

Market research is a powerful tool that helps determine the viability of a tech product and target market. Intexsoft experts have released a detailed checklist that highlights the most popular and working methods of market research to help products succeed. WROCŁ To conduct or not to conduct market research — that is the question. To

KNIME, the open source data science company, announced a strategic partnership with Snowflake, the Data Cloud company, to democratize access to data analytics across all roles and departments Understanding data is critical for creating business value. With the global data analytics market worth more than $200 billion, it’s necessary for as many people as possible

SOCi Inc. and Taco John’s International Inc. announced today that the restaurant chain has appointed the marketing platform for multi-location brands as its global platform of record for localized marketing. Taco John’s turned to SOCi to create a more personalized experience for each of the chain’s nearly 380 locations to heighten guest satisfaction while providing cohesive brand messaging across all digital

Reframe, the first tech-enabled change management platform that helps build inclusive experiences at scale, is working with Razorfish to bring inclusive experiences to the center of the leading digital agency’s workplace. While there’s been progress in culturally transforming the marketing and communications industry, there’s still work to be done. Commissioned by the World Federation of Advertisers (WFA),

It’s no secret that new platforms have been emerging to help people make connections in the digital age. Apps like Clubhouse, Fireside, Cameo, and many more all provide a way for people to connect on different levels for different reasons. However, what’s been lacking across all of these platforms is direct, one on one access