March 2025

MGID’s New AI Tool, CTR Guard, Improves Viewable CTR by an Average of 29%

MGID’s New AI Tool, CTR Guard, Improves Viewable CTR by an Average of 29%

CTR Guard saves time and resources for advertisers battling ad fatigue MGID, the global advertising platform, announces the launch of CTR Guard, an innovative AI-powered tool designed to combat ad fatigue and enhance digital ad performance proactively. Leveraging machine learning (ML) and generative AI (GenAI) technology, CTR Guard predicts and prevents declines in clickthrough rates […]

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Technology

Hightouch Appoints Data Industry Veteran Lindsay McEwan as General Manager of EMEA

Hightouch, the leading Composable CDP and AI Decisioning company, has appointed Lindsay McEwan as General Manager of EMEA. In this role, McEwan will lead Hightouch’s expansion across Europe, helping businesses unlock the full potential of their customer data through warehouse-native technology and AI-powered decisioning. McEwan brings over two decades of experience driving customer engagement strategies at leading technology

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Technology
Uncertainty Over TikTok’s Future Drives CPMs Down 80% While Pinterest Gains Ground, AdRoll Reports

Uncertainty Over TikTok’s Future Drives CPMs Down 80% While Pinterest Gains Ground, AdRoll Reports

AdRoll, a leading marketing and advertising platform that helps business-to-consumer brands grow, released the Q1 2025 edition of its State of Digital Advertising Report. Drawing on data from over 20,000 online businesses, the report highlights key shifts in ad pricing, platform performance, and macroeconomic factors influencing digital marketing strategies and budget decisions. The report reveals

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Technology
AITX to Demonstrate Complete Ecosystem of AI-Powered Solutions at ISC West – Including HERO Humanoid Robot

AITX to Demonstrate Complete Ecosystem of AI-Powered Solutions at ISC West – Including HERO Humanoid Robot

AITX to Demonstrate Complete Ecosystem of AI-Powered Solutions at ISC West – Including HERO Humanoid Robot AITX to Showcase Next-Generation AI Security Innovations, Featuring HERO, SARA, and Autonomous Surveillance Solutions at ISC West Detroit, Michigan–(Newsfile Corp. – March 12, 2025) – In a bold move that challenges the traditional security industry, Artificial Intelligence Technology Solutions,

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Technology

Cinelytic Acquires Jumpcut Media to Close Critical Gap In Entertainment Industry Decision-Making

The Deal Solidifies Cinelytic’s lead in supporting Hollywood Studios, Agencies, and Entertainment Companies with a Suite of AI-Driven Solutions to Support Business Decisions, Enhance Creative Opportunities and Profitability  Cinelytic, the premier AI-powered content intelligence platform for the global entertainment industry, announced its acquisition of Jumpcut Media, a leading provider of AI-driven IP management and audience

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Technology

GRID Launches GRID Play: Unlocking Advanced In-Game Data Solutions for Competitive Games

GRID, the intelligence engine behind competitive gaming, expands beyond esports with GRID Play, a new product designed to empower competitive game developers with end-to-end play data infrastructure for seamless data extraction, advanced analytics, and community engagement. GRID Play simplifies in-game data operations, allowing developers to focus on building exceptional games instead of investing in infrastructure development

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Technology
Deevid AI Expands Offerings: Launches Revolutionary AI Image Generator and AI Ad Generator

Deevid AI Expands Offerings: Launches Revolutionary AI Image Generator and AI Ad Generator

AI Image Generator and AI Ad Generator now free to try on Deevid AI Deevid AI, the leading online AI Video Generator platform renowned for turning text prompts into captivating videos, announced the launch of two powerful new tools: the AI Image Generator and AI Ad Generator. These innovative additions further position Deevid AI as an all-in-one solution

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Technology
EncompaaS Develops Enhanced Condition-Based Search Feature, Cutting Search Time by Up to 20 Minutes

EncompaaS Develops Enhanced Condition-Based Search Feature, Cutting Search Time by Up to 20 Minutes

AI-powered condition-based search allows enterprises to locate information faster, saving valuable time and resources EncompaaS, a global leader in intelligent information management serving Fortune 500 companies, announced the development of a condition-based search enhancement within its AI-powered platform. Designed in response to customer demand and in-line with EncompaaS’ product roadmap, this enhancement reinforces EncompaaS’ commitment

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Technology
Stephanie Fried Joins McAfee as Chief Marketing Officer

Stephanie Fried Joins McAfee as Chief Marketing Officer

Proven marketing leader brings deep expertise in audience growth, digital strategy, and consumer insights to strengthen McAfee’s global brand McAfee Corp. (“McAfee”), a global leader in online protection, announced the appointment of Stephanie Fried as Executive Vice President and Chief Marketing Officer. “Stephanie is a dynamic leader with a sharp instinct for what drives brand engagement

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Technology
Saudi Arabia Data Center Market: A Strategic Growth Hub, .90 Billion Investment Opportunities by 2030 – Arizton

Saudi Arabia Data Center Market: A Strategic Growth Hub, $3.90 Billion Investment Opportunities by 2030 – Arizton

Saudi Arabia Data Center Market Research Report by Arizton   According to Arizton’s latest research report, the Saudi Arabia data center market is growing at a CAGR of 19.65% during 2024-2030.      To Know More, Click: https://www.arizton.com/market-reports/saudi-arabia-data-center-market-investment-analysis   Report Summary      Market Size – Investment (2030): $3.90 Billion      Market Size – Area (2030): 733 Thousand Sq.

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